Employers Training Institute

Know What You Pay For: Roadmap to Assess Success of Employer Offered Wellness Programs.

Wednesday, Oct. 23, 2013, 1:00 – 5:00 pm

Agenda (Subject to change)
1:00 - 1:15 Introduction and Overview
Speaker: Seth Serxner, PhD, Optum
1:15 - 1:45 Don’t Boil the Ocean:
Gain Immediate Value Practicing Responsible Population Health Management

PHM programs are often encumbered by the complexity of the organizational needs, the clinical requirements, and the technical components required. Using real-world examples and best practices, this session will review key tips for gaining traction on complex population health initiatives.

  • Paint what actually goes on in quality programs, value based reimbursement, and PHM programs, and tactics for dealing with these realities.
  • Incorporate the principles of agile and iterative software projects into your organization’s population health business intelligence and data governance programs.
  • Define specific goals that will allow your organization to simplify deliverables and deliver momentum through immediate success and project traction.

Confirmed speakers: Kirk Elder, Chief Technology Officer, Wellcentive; Mason Beard, SVP, Solutions and Operations, Wellcentive; Paul Taylor, MD, CMIO, Wellcentive

1:45 - 2:15 Getting to Program ROI: What to Measure, How to Measure

Measurement of program outcomes can be complex, requires robust data, and can take a long time to implement effectively, but measuring your program can not only help you gain management support and buy-in, it also provides critical insight into your population’s health trends that can impact future program design.

  • Identify fundamentals of program measurement and how to choose the right methodology for your organization.
  • Analyze outcomes from a rigorous matched-control methodology study.
  • Leverage data to enhance your wellness strategy and drive continued program support among executive leadership.

Confirmed speakers: Kim Daninger, Sr. Benefits Analyst, Medtronic; Tim Moore, MD, MS, Senior VP and Chief Medical officer, WebMD Health Services

2:15 - 2:45 Smart Health Advocacy: A Randomized Controlled Pilot

Telephonic disease management, wellness or case management is not a one-size-fits-all proposition based on predictive models of health risk and/or cost. Future risk and future cost are not the reasons behind program engagement. In fact, the reasons to participate in clinical programs involve more factors in the backgrounds of participants that drive them to seek, engage and achieve in such programs.

  • Find optimal segments for health advocacy programs and for different modalities.
  • Design appropriate studies to test optimal segments.
  • Use findings from this work to impact health campaigns and clinical operations.

Confirmed speakers: Michael Manocchia, PhD, Senior Research Scientist, Cigna Analytics; Margaret Mayorga, MS, MPH, Cigna

2:45 - 3:00 Break
3:00 - 3:30 Selecting and Implementing Successful Behavior Change Programs for Your Employees

Behavior change programs come in all shapes and sizes, and most claim to be innovative, effective, and the “right” solution for your employees. Under the surface, however, there is tremendous variability in the extent to which programs employ best practices of behavior change science.

  • Communicate about best practices in achieving behavior change for employees.
  • Critically evaluate employer-based behavior change programs on key indices of quality and impact.
  • Identify benchmarks for evaluating the effectiveness of employer-based behavior change programs.

Confirmed speaker: Leanne Mauriello, PhD, VP of Research & Product Development, Pro-Change Behavior Systems

3:30 - 4:00 The Value Cascade: Best Practices for Reporting Program Value

PHM programs are a critical component of employers’ benefit programs, and measurement and reporting are crucial to the success of PHM. Through presentation and interactive discussion, participants will become familiar with current and emerging best practices for population health management program reporting.

  • Define the value cascade, or measurement domains, that demonstrate the value of a population health management program.
  • Improve the value of reporting by applying considerations related to the population size, program type and frequency.

Confirmed speaker: Michael J. Connor, DrPH, Senior VP, Customer Analytics, Alere

4:00 - 4:30 Keeping It Real: Using Data to Guide the Evolution of Your Company’s PHM Program

A key success factor of population health programs is assuring a match between strategic program design and the evolution of the employer-sponsored program.

  • Identify your company’s PHM program “current evolutionary stage” using a data-driven industry-leading tool.
  • Understand the difference between successful and “stalled” PHM programs.
  • Use the data to match your program strategy and expected outcomes to your PHM program evolutionary stage.

Confirmed speaker: Mary Jane Osmick, MD, Vice President, Medical Director, American Specialty Health

4:30 - 5:00 Wrap-up
Speaker: Seth Serxner, PhD, Optum