Webinar: Technology adoption patterns: Does age matter?
From November 13, 2014 12:00 pm until November 13, 2014 1:00 pm Save to calendar
Organizations are leaning on technology with greater frequency to engage their populations and utilizing poorly designed tools may prove costly. A key to successful engagement using technology is understanding how these tools are viewed and used by different groups. This presentation will explore the differences in use patterns across generational cohorts and describe the unique challenges when engaging diverse populations in technology-associated health interventions. In addition, the various influencers of technology adoption for use in health-related settings will be described. Finally, examples of well-executed digital health tools will be explored.
Participants will be able to:
- Describe various socio-demographic shifts which influence technology adoption
- Describe mHealth’s value proposition for diverse users
- Describe various influencers of technology adoption in older users
- Describe age-related differences in technology attitudes and perceptions
- Describe the different types of digital tools that resonate with diverse users
- Describe the ways in which technology can be configured to boost engagement
- Identify key mHealth engagement indicators
Ashley L. Reynolds, PhD, RN, ACSM-HFS, SVP – Operations
Dr. Ashley Reynolds currently serves as Sensei's SVP of Operations. Dr. Reynolds brings to Sensei over 20 years of healthcare experience. As a healthcare executive, Dr. Reynolds has proven his operational expertise leading large regional territories and multiple departments within health plan, disease management, health technology and wellness companies.
An expert in the area of e-Health and wireless technologies as tools for behavior change as well as the age-related differences in their adoption, Dr. Reynolds has published on the effectiveness of “virtual” coaches to reduce health risks. Dr. Reynolds is a frequent national speaker on health, wellness, technology-mediated health behavior and the use of digital coaching tools to improve health and has guided the development of awarding winning mobile health applications. Dr. Reynolds also sits on the CDC/NIH diabetes health sense task force, Population Health Alliance (PHA) engagement committee and is a frequent peer reviewer on the topic of technology and health for the Society for Behavioral Medicine.
Dr. Reynolds is a registered nurse and is certified by the American College of Sports Medicine as a health and fitness specialist. He is a member of the Society for Behavioral Medicine and the American College of Sports Medicine. Dr. Reynolds holds a PhD in Nursing Science, with a minor in health behavior from the University of Florida and a Bachelor and Master of Science in nursing from Jacksonville University.
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